Introduction Local search is evolving fast. Artificial intelligence (AI) is reshaping how people discover businesses in their area, changing the rules for visibility,
In 2025, the landscape of Search Engine Optimization (SEO) is undergoing a profound transformation. With the rise of AI-powered search engines like Google's
Google’s AI Overviews—the generative summaries atop search results—continue to reshape how users find, consume, and validate information. Debuted in May 2024 as part